Philtranco Transport Heritage Museum (September 10, 2000) ALATCO established on July 6, 1914 by A.L.Ammen, a former American serviceman, pioneered organized mass transportation in the Philippines. Recently, after ALATCO became Philtranco, ALATCO's old administration building became the home to "Philtranco Transport Heritage Museum." The museum traces the milestones of the oldest bus company, from the single Grawbosky truck to the present over 450 buses that serve the transport needs of towns and cities in Luzon, Visayas and Mindanao. The museum serves as a gift to millions of Filipinos who have patronized and continues to patronize Philtranco, as well as an expression of corporate social responsibility. Tourism Secretary Gemma Cruz Araneta, cut the ceremonial ribbon assisted by Philtranco president Alejandro Yague Jr., Iriga City Vice-Mayor Rosiller Orolfo and Regional Tourism Director Maria Ravanilla. Following the official opening, invited guests, retired Philtranco employees and their families, and members of the national trimedia were treated to cocktails and first glimpse of the museum. Also recently, the National Historical Institute (NHI) designated the original Philtranco bus terminal in Iriga City as a national historical site. (Source: The Philippine Star, Travel/Tourism, September 10, 2000 issue)
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